Courses
The thinking, in a couple of hours, on your own time.
These courses are not a substitute for working together. They're the underlying logic, taught directly and without filler. If you want to understand how GTM decisions actually get made, how to spot the gaps in a sales process before they cost you, or how to sell in a way that feels like you rather than a performance, start here.
Self-paced. Text and video. Each one is designed to be useful on its own and to point somewhere useful next.
~2 hours · Free / Paid TBD
Designing a PLG Program
For operators and GTM leads ready to let the product do the selling.
What a real PLG motion looks like, and how to tell if yours will hold.
~1.5 hours · Free / Paid TBD
Finding the Gaps in Your Sales Process
For founders and revenue leaders who know something's off but can't put a finger on it.
A structured way to see exactly where your deals are leaking, and what to do about it.
~1.5 hours · Free / Paid TBD
Prospecting 101
For founders and sellers building a pipeline from scratch or from habit.
How to get in front of the right people in a way that doesn't feel like a mass email.
~2 hours · Free / Paid TBD
GTM at Your Next Inflection Point
For founders and GTM leaders heading into a transition.
What changes in your go-to-market when the company changes, and how to get ahead of it.
~2 hours · Free / Paid TBD
Founder-Led Selling (the basics, done right)
For technical founders who have to sell and want to do it honestly.
Selling is a craft, not a personality. Here's how to learn it without losing yourself in the process.