Readiness
Do. Or do not do, because…
A thin build pass before you commit to a real engagement. A thousand dollars, and it credits in full against whatever you buy next.
Two outputs, both real
Do.
Here is the engagement, here is why it's the right one, here is what has to be true on your side for it to work.
Do not do, because…
and then the actual because. Not a soft no. A reasoned one, in writing, that you can act on without me.
The second one happens often enough that it is published as an equal. If it were rare I would not put it in the headline.